Independent expertise. From soil chemistry to AI.
Verdeon is an independent consulting practice founded by Henk Smith PhD — 30 years across turf management, crop protection and agricultural chemistry, brought to bear on the problems in front of you.
Three ways to work together.
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Essentials: Strategy Snapshot
A rapid, high-impact engagement to get you moving. We review your current situation and deliver a concise action brief — priorities, quick wins, key risks and recommended measurements — with a working session and a follow-up to hold momentum.
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Growth: Program Build & Coach
An executive-level partnership: Henk operates as your fractional head of innovation and operations. End-to-end delivery across strategy, systems, partnerships, digital and commercial enablement — backed by staff training and leadership alignment, with quarterly outcome reviews.
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Transform: Integrated Partner
Hands-on support to design and implement the right program for your operation — workflows, systems or digital tooling. A practical roadmap, piloted improvements, and team coaching, with regular check-ins and metrics you can see.